What makes us fall in love with a toy? Is it a look, feel, shape, color, smell, sound, taste, or a texture?

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John W. Lewman Toy Designer www.toymakerpress.com
Publishers of fun to make wood toy projects and plans

Peter Wachtel says: It is all of the above, and is about where you come from. It starts with the idea. Everyone’s tastes are different, but there are some similarities. Familiar smells, surroundings, colors, what is cool, patterns, reflect basically what is familiar to you in some way. Whether it’s a car, a toy or a person, there are subtle clues that make you have an emotion connection. Good toys have these attributes in them. We fall in love with toys that remind us of our childhood, play patterns, friends, colors of rooms, toys, etc. It is very important when designing or selling a toy that you really think about the end user and where they will be. This is what sells toys.  Read More.

Peter Wachtel (aka) “KID Toyology” is an award winning creative toy and entertainment designer, inventor and teacher. He has designed more than 500 products for the Toy, Entertainment and Design Education industries many of which can be found at www.KidToyology.com. Peter was recently the Chair/Academic Director & Design Instructor at Ai Hollywood for Graphic & Industrial Design, and has taught Toy Design at Pratt Institute, Parsons School of Design and Otis College of Art & Design.

 

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